IMPACT agrees to co-host CEBIT ASEAN 2018 to flourish Thailand’s digital business

IMPACT Exhibition Management Co., Ltd has agreed to work together with Germany’s Deutsche Messe on a joint venture to co-organize CEBIT ASEAN Thailand 2018 next October 18-20, 2018 at IMPACT Exhibition and Convention Center. Through this mutual collaboration, Thailand’s digital business market, which has been enjoying its status as one of Asia’s leading digital nations, can capitalize on advantages that Deutsche Messe will bring.

“CEBIT ASEAN Thailand is an exciting addition to our portfolio, with this being our first venture into the digitalization and technology industry. This is the perfect time to stage CEBIT ASEAN Thailand, as Thailand is moving towards the 4.0 economic models, with an emphasis on creativity, innovation and technology.  In addition, the increasing trend towards digitization of businesses to build a knowledge-based economy in Thailand and the surrounding ASEAN region underlines the relevance of such an exhibition,” said Loy Joon How, General Manager of IMPACT Exhibition Management Co., Ltd.

“Thailand is a trading nation and therefore sees the expansion of free trade as a top priority. Its primary focus in recent years has been on greater integration with its ASEAN partners and with countries in the Asia-Pacific region, such as China, Japan and India. CEBIT ASEAN Thailand is an exciting development for us, as it further expands our international portfolio of events in the ‘ICT & Digital Business’ space. It opens up additional business opportunities for our international clientele in the booming Asian region,” explained Marius Felzmann, CEBIT Senior Vice President, Deutsche Messe.

With its long worldwide reputation, CEBIT is labeled as the largest computer expo in the world. It’s the proving ground for innovations and breakthrough technologies where more than thousands of IT professionals, manufacturers, programmers, developers, and suppliers from across the globe will congregate to advance the industry, network, enlarge their client base including food, agriculture, biotechnology, public health and wellness, energy, transport, communications, and entertainment, and share ideas and initiatives, reinvigorating the Thai MICE industry.