Paul Kanjanapas, CEO of IMPACT Exhibition Management Co., Ltd (second from left,) and Dr. Krithpaka Boonfueng, Executive Director of the National Innovation Agency (second from right,) signed a memorandum of understanding (MOU) to jointly advance Thailand’s gastronomic industry and prioritize innovation in the development of high-quality food products. On this occasion, Sukolkaew Willford, Head of Restaurant Business Development at IMPACT Exhibition Management Co., Ltd (first from left,) attended the MOU signing ceremony as a witness. The ceremony took place at the IMPACT Culinova in Muang Thong Thani.

This strategic partnership will propel the food industry forward by mentoring emerging professionals and facilitating knowledge transfer, while positioning Thailand as a regional innovation hub. With a strong emphasis on the Food Innovation District and Area-Based Innovation, these initiatives will unlock the nation’s competitive potential in the global market and enable the Thai culinary industry to thrive worldwide.